The MetaHuman Creator from Epic Games allows users to generate highly realistic and customizable 3D digital humans. With precision over features and expressions, MetaHumans have enormous potential to transform entertainment and corporate training.

Epic demonstrated MetaHuman's new iPhone-based facial animation tools, which captured an actor's expressions in real time to animate a digital character. This technology greatly speeds up animation and allows easy application of an actor's performance to different MetaHumans.

Hyper-realistic digital humans are already impacting businesses by providing personalized customer service 24/7 without human employees. Integrated with natural language AI, digital assistants create seamless customer interactions, freeing staff for complex work. Digital humans also enable consistent on-brand service.

In entertainment, digital actors allow filmmakers to cheaply create custom, believable characters. Small studios could feasibly produce blockbuster films with digital casts. This emerging technology signals massive opportunities but poses risks for human actors.

Actors should proactively embrace motion capture and other techniques to work with digital humans, enhancing their versatility. By licensing their likeness early, actors can benefit from the future use of digital twins. Adapting now allows them to extend their career digitally.

However, challenges exist in developing specialized skills to work in a highly technical environment while retaining spontaneous authentic performances. And advanced digital humans could significantly displace human actors. Acting without consent via digital twins also raises major ethical concerns.

Overall, while digital human technology holds great promise for many fields, its rise requires adapting policies to ensure proper consent, protections for actors, and responsible use. If embraced prudently, more realistic synthetic actors could unlock creativity in entertainment and business. However ethical risks must be preemptively addressed as this technology rapidly evolves.

To read the full article, please visit TheDigitalSpeaker.com

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The Challenge of Defining the Metaverse

It's the “next best thing”, and, like VR, companies are doing everything in their power to make sure it doesn't take off. That's if they can even really explain what it is and why anybody should care.

It has popped back up this week thanks to the mention of PlayStation Home, the game console social space fondly remembered by people blissfully unaware that it launched 15 years ago. Sorry to spoil your day. PlayStation chief Jim Ryan called it 10-15 years ahead of its time. Which would put us to now, and there's still nothing really like it.

And as fondly remembered as it is, there's a good reason for that. The concept just isn't particularly appealing. It was cool, and people get very nostalgic about it, but what does it do that other, better options can't beat out?

Look, we have chat rooms and video chat, and we have online games. We can play an endless selection of casinos. Some streaming platforms have group watch functionality. Can someone explain to me why creating an avatar adds anything to any of those activities? Does having it all in one place, held together via a clunky hub world, really help people connect?

Is the Metaverse Still Relevant in 2023?

Is the idea of having a second life from the comfort of your home really something anybody wants in 2023? I got it a few years ago, while we were in lockdown. But today?

And that's presuming you want to connect digitally, which is fair enough. But watching a film in a digital realm will never feel as cool as sitting with friends and watching it in real life. Not always possible, I admit. But there is not a mass audience out there for people who want to watch movies with friends but can't and will then choose a less cool digital alternative as a second option.

Now, I'm not saying the Metaverse can't happen. Clearly, the success of PlayStation Home proves that, under the right circumstances, it absolutely can.

But those circumstances were ‘free to download on hugely popular consoles, containing mountains of cross-promotional content and with in-game prizes for those that play'.

The Metaverse's Ambitious Goals

It didn't involve the purchase of an expensive VR set. It didn't require anything more than hitting download. And nobody suggested for even a second that it should replace your office space. However, if it had, I'd have been able to display my trophies, and my co-workers would undoubtedly be at best uninterested.

But that's not what the Metaverse is all about. It's about evolving social media. It's about real life online. And despite evidence seemingly to the contrary, real life still happens in real life. And people like it that way. In the age of work from home, when all the best entertainment we used to enjoy is often now better from the comfort of our living room, sticking on a VR headset for socialising is neither practical nor healthy.

That is the challenge that all these companies talking about the Metaverse have to face. They're trying to create a social space that is better than real life – that takes all of the entertainment and fun and digitises it, removing distance between people, friends and family. And in theory, that is fantastic. One of the few boons of social media is that it is easier than ever to stay connected with others.

But the bit they're not announcing in keynote addresses is that they want you to do it on their platform and with their expensive headset. And that is the opposite of togetherness. It is the opposite of fun.

Maybe they do have things to learn from PlayStation Home after all.

Market Push for the Metaverse

Ultimately, the Metaverse doesn't need to appeal to everybody. It just needs to appeal to enough people to make it successful. That's a very different prospect, and it's why I'm hesitant to dismiss it entirely. There are always enough people to make things successful if you can reach them.

And the push to market it is strong, even though sometimes it feels like all the big tech companies have fallen for some 4Chan prank. “Yeah, invest billions in this, it'll totally pay off.”

As with VR, the key is saturation. The first to reach a tipping point of users will be the king of the Metaverse. And maybe it'll happen sooner rather than later. Maybe in a few year's time, you'll be reading this on your digital computer in your own Metaverse home, and you'll be laughing at how I failed to see the potential in something so ubiquitous.

I'm willing to believe it in theory. But someone somewhere is going to have to get their act together to make that happen. And what's more likely? People holding onto their real life for a long time to come, or someone at Facebook getting their act together. Yeah, I thought so.

The post Are We Still Talking About the Metaverse? appeared first on Datafloq.

Spatial computing represents a monumental technological breakthrough that will fundamentally transform how we interact with and experience the digital world seamlessly integrated into our physical surroundings. As explored in futurist Gabriel Ren ‘s visionary work, ‘The Spatial Web', spatial computing will revolutionize diverse industries ranging from healthcare and education to retail, marketing, tourism and entertainment by blending virtual and augmented elements into our environments to create unprecedented immersive experiences that dissolve the boundaries between the real and digital realm.

As this emergent technology gains momentum, it is crucial for forward-thinking organizations across all sectors to actively educate themselves on the capabilities, applications and implications of spatial computing in order to spearhead its strategic adoption and gain a competitive edge in the new digital landscape it promises to usher in.

At its core, spatial computing relies on advanced sensors, cameras and algorithms to map physical spaces in real-time and overlay context-aware digital information and objects into that environment in a way that feels natural and intuitive to users. Key technologies like augmented reality (AR), virtual reality (VR) and mixed reality (MR) work together to bring these immersive spatially-aware experiences to life by digitally enhancing our perceptions of the world around us.

Major technology players including Microsoft, Google, Apple and Meta are steering spatial computing's rapid evolution by making substantial investments into developing devices, platforms and frameworks that enable next-generation immersive experiences blending the digital and physical. Microsoft's HoloLens headset allows industrial designers to overlay holographic designs onto real-world environments for evaluation, while Apple's ARKit enables mobile AR experiences on iOS devices.

Diverse industries are beginning to embrace the disruptive potential of spatial computing and its myriad applications. In healthcare, spatial computing enables patient education through VR visualizations and supports complex surgical planning by creating digital overlays of anatomy on the patient in real-time during procedures. In design and engineering, it facilitates intuitive 3D visualisation and collaboration on digital models.

Spatial computing also holds vast untapped potential for training simulations, immersive shopping experiences, experiential marketing campaigns, interactive tourism experiences and data analytics. However, successfully harnessing its full promise requires proactively tackling key challenges around implementation barriers, user familiarity, ethical risks, and integration with emerging technologies like the Internet of Things.

Spatial computing represents an exciting new frontier underpinned by our innate human desire to transcend boundaries and turn imagination into reality. It promises to reshape the future of work, collaboration, education, healthcare and entertainment in groundbreaking ways.

Organizations that strategically adopt spatial technologies today will be poised to unlock transformative innovations and push the limits of human creativity, productivity and collaboration. With ethical considerations in mind, spatial computing can help create an empowering future where the physical and digital coexist in harmony, unlocking a world of possibilities.

The spatial revolution is here and gaining momentum fast. Let us embrace it responsibly to collectively build a future where virtual enhancements amplify our experiences rather than replace them, allowing technology to enrich our understanding of the world and our place within it.

To continue reading the full article, please visit TheDigitalSpeaker.com

Image: Midjourney

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With the ability to learn from users' behavior and improve experiences over time, Deep Learning will help create a living, breathing metaverse that continually evolves and responds to user feedback. Deep learning will enable the metaverse to become a vibrant and engaging environment where users can explore, create, and interact with one another. With the help of deep learning, the metaverse will become a place where users can truly escape reality and immerse themselves in a world of their own making.

Source 

Deep Learning Abilities In Evolving Metaverse

Technology's influence on the world is becoming increasingly obvious as it develops. One of the most fascinating new technologies, deep learning has a nearly limitless number of potential applications. Deep learning has the ability to breathe new life into the metaverse, a virtual world built from the pooled data of the actual world. This is one of the most promising applications of deep learning.

Deep learning is a sub-domain of artificial intelligence involving neural networks designed to mimic how the human brain processes information. These networks can be used to identify patterns and make predictions based on the data they are given. In the context of the metaverse, deep learning can be used to create a virtual world that is informed by the real world.

For example, deep learning could be used to create a virtual replica of a city that accurately reflects the physical environment. The virtual city could then be populated with virtual characters and objects that are based on real-world data. This would give the virtual world a sense of realism and depth that could not be achieved with a static, pre-programmed environment.

Deep learning could also be used to create interactive experiences in the metaverse. For example, a deep learning system could be used to create a virtual character that responds to the player's actions and interactions. This could allow for a much more dynamic and engaging experience than a static, pre-programmed environment.

Finally, deep learning could be used to create virtual economies in the metaverse. Deep learning allows virtual economies to be created that accurately simulate real-world economies. This would allow players to experience the same economic principles that are found in the real world, such as supply and demand, resource scarcity, and competition.

Deep learning has the competency to revolutionize the metaverse and create a virtual world that is more immersive, interactive, and realistic than ever before. By creating virtual replicas of the real world and allowing for dynamic, interactive experiences, deep learning could enliven the metaverse and open up a whole new world of possibilities.

Role Of Deep Learning Technologies In Transforming Metaverse

The technology has recently seen a revolution in the development of deep learning technologies. Deep learning algorithms are increasingly being used to create virtual worlds and simulations for a variety of applications, ranging from entertainment to healthcare. The development of these technologies has been accelerated by the new era of artificial intelligence and the convergence of different techniques such as machine learning, natural language processing, and computer vision. As a result, deep learning has become one of the most important technologies powering the transformation of the metaverse.

The metaverse is an ever-evolving virtual space where users can interact with each other, share experiences, and create new content. To ensure that the metaverse remains vibrant and engaging, it is essential to have technologies that can power realistic simulations and create realistic 3D environments. Deep learning algorithms are ideal for this purpose as they are able to learn from data and create simulations that are more realistic and immersive than ever before.

One of the most impressive applications of deep learning in the metaverse is the creation of virtual avatars. Deep learning algorithms can be used to generate realistic 3D models that can be used to represent users in the metaverse. These avatars can be used to interact with other users and explore the virtual world. In addition to this, deep learning algorithms can also be used to generate realistic facial expressions, body movements, and other features that make the avatar more lifelike.

Deep learning technologies are also being used to create virtual worlds that are more immersive than ever before. Deep learning algorithms are used to generate realistic environments with realistic lighting, shadows, textures, and more. These simulated environments can be used to create immersive experiences that are more realistic than ever before. In addition to this, deep learning algorithms can also be used to generate realistic interactions between users and objects in the virtual world, allowing for more realistic interactions with the metaverse.

Deep learning technologies are also being used to create virtual reality experiences. Deep learning algorithms are used to generate realistic virtual reality environments that are more immersive than ever before. These environments can be used to create immersive experiences that are more realistic than ever before. In addition to this, deep learning algorithms can also be used to generate realistic interactions between users and objects in the virtual world, allowing for more realistic interactions with the metaverse.

Deep Learning Technology's Ability to Secure Data

Deep learning is a powerful technology changing the way data is stored and secured in the metaverse. The metaverse is the collective of virtual, digital, and augmented reality worlds and is an ever-expanding digital space. Data security becomes a top priority as the metaverse continues to grow and evolve. Deep learning provides a viable solution to this problem, as it allows for the efficient and secure storage of data within the metaverse.

Deep learning utilizes advanced algorithms and neural networks to provide a secure and efficient means of storing data. This technology is able to identify patterns within data sets, allowing it to identify and protect areas of data that are important and should not be accessed or modified. This ensures that data stays secure and is not vulnerable to malicious attacks or manipulation.

In addition to data security, deep learning also offers enhanced data analysis capabilities. Through its advanced algorithms, deep learning can quickly and accurately process large amounts of data, allowing for the rapid analysis of complex data sets. This can be used to improve the accuracy of predictive models, detect anomalies, and uncover hidden patterns within data.

The use of deep learning to secure data in the metaverse is a powerful way to ensure data integrity and accuracy. By utilizing advanced algorithms and neural networks, data can be securely stored and accurately analyzed, making it a valuable tool for any organization looking to protect its data in the metaverse.

Wrapping Up

Artificial Intelligence and Machine learning technologies are revolutionizing the metaverse and transforming how users interact with and create content in the virtual world. These technologies enable more realistic and immersive experiences than ever before and are used to create avatars, simulated environments, and virtual reality experiences. As the development of deep learning technologies continues, the metaverse is sure to become even more immersive and engaging.

The post How Will Deep Learning Enliven The Metaverse? appeared first on Datafloq.

If the gaming industry is anything to go by, there's certainly a major market to be explored when it comes to metaverse fashion. In the world of video games, $100 billion is spent annually on virtual goods. With more than three billion video game players around the world-of which 46% are women, there's certainly an audience ready for digital goods.

Video games make for a great starting point when exploring the viability of metaverse fashion. We've even seen metaverse-facing games like Roblox and Fortnite partner with leading fashion houses to deliver ‘skins' for users to decorate their characters in stylish clothes.

One leading example of high fashion's relationship with video games came from Balenciaga partnering with Fortnite to offer players premium add-ons to decorate their in-game avatars.

“The next generation of designers are dressing avatars, and they are doing it on Roblox where anyone can be a creator, starting with their own online identity,” said Christina Wootton, vice president of Brand Partnerships at Roblox. “Fashion is about what's next and finding new voices with clear visions, and this talent is emerging in the metaverse.”

“It is the global creative space for the next generation of designers who are bringing limitless self-expression opportunities to people around the world, setting new trends that are starting to move into real life, and sharing their expertise with top brands. This recognition from a powerful fashion institution declares loud and clear that this is the space to watch for future fashion trends and talent.”

By taking a similar concept to downloadable in-game content today and optimizing it with burgeoning technology like NFTs, it's possible to create digital fashion that can actually belong to the user and be traded and sold on like real clothing items. But is metaverse fashion really here to stay, or does it simply represent another trend in the world of fashion?

Exploring Fashion's Passion for the Metaverse

Statistically speaking, it's clear why leading fashion brands are passionate about growing into the metaverse. Data from McKinsey's State of Fashion 2022 findings notes that ‘personal expression is important to Gen Z', and it's through partnering with technology that brands can seek to appeal more effectively to younger fashionistas.

When fashion house Gucci launched its own metaverse project, The Gucci Garden in 2021, the virtual space received 19 million visits. The brand even sold a virtual handbag in the same year for $4,115, a price that weighs in far higher than its physical handbags.

To be capable of multiplying your market to accommodate digital goods as well as physical goods seems like a no-brainer for brands. In the metaverse, all products can forever be in pristine condition and unweathered, and any avatar wearing a Balenciaga t-shirt offers free promotion to the brand wherever they virtually go.

Social media has often shown through Instagram and TikTok filters that users are happy to transform their faces to look more like an animal, robot, alien, or any historical figure, and this can indicate that fashion designers can go as creative as possible in offering new clothing and accessories for users.

In McKinsey's latest State of Fashion 2023 report, it was suggested that fashion brands should seek to “embrace creative campaigns and new channels to achieve greater marketing ROI and to gather valuable first-party data that can be leveraged to deepen customer relationships.”

This means that the metaverse must be focused on as a space for brands to deliver virtual lines to not only expand revenue streams but also build customer loyalty. This doesn't have to be limited to clothes, and should somebody want a pair of Vera Wang glasses for their avatar, it's possible to tap into a range of real-world high fashion spectacles to get the right pair to wear in the metaverse.

Metaverse Fashion Won't Mimic IRL

Despite the fashion industry identifying the metaverse as a key market opportunity, it's unlikely that virtual trends can truly mimic the patterns followed by their in-real-life counterparts.

Trends in the metaverse wouldn't have any need to adapt to seasons. There's little use in users buying a bulky coat in winter and a t-shirt in summer when their avatars are simply an extension of their personality in a controlled digital environment.

It's also unlikely that shoppers will buy a range of digital clothes as substitutes in their wardrobe, making it difficult to see consumer spending reach the levels that we see in traditional fashion today. Furthermore, even if an uptick in virtual fashion spending took place, it's more likely that this would replace traditional fashion spending, rather than combine forces with alternative approaches.

There's also the matter of the carbon footprint attached to the minting of NFTs. While the fashion industry has long had a difficult time in managing its own carbon emissions, creating NFTs that act as proof of ownership of digital goods can be damaging to the environment in their own way.

Despite this, there's still plenty of potential that can be explored when it comes to metaverse fashion. As the technology continues to develop, we're likely to see fashion fall into a more natural rhythm to complement virtual spaces. Whether we're all going to be donning our Gucci handbags to go to work in the metaverse by the end of the decade or not, we're likely to see more high fashion brands seek to build into this new technological frontier in innovative ways over the coming years.

The post Can Metaverse Fashion Ever Emulate Traditional Fashion? appeared first on Datafloq.

Undoubtedly, the metaverse represents an unparalleled prospect for enterprises to leverage the potential of virtual reality and digital assets to augment their business outreach. In this piece, we delve into how companies can exploit the metaverse to expand their business operations.

What is the Metaverse?

The metaverse is a revolutionary realm that amalgamates numerous digital landscapes, platforms, and assets. This virtual domain replicates real-world experiences, and its entry point is via digital devices, particularly virtual reality headsets. The metaverse is a dynamic, interconnected web that affords individuals the opportunity to engage with each other and digital assets in a seamless, immersive experience.

The Potential of the Metaverse

The metaverse has the potential to transform the way commercial entities function. By leveraging the metaverse, organizations can fabricate immersive experiences that enable them to actively engage with their customers, intensify the promotion of their merchandise and services, and amplify their brand image. The metaverse can prove to be highly advantageous for SaaS businesses in augmenting their revenue streams, rendering new products and services, and escalating customer engagement.

Opportunities for Businesses

The metaverse presents several opportunities for businesses. Here are some ways businesses can leverage the metaverse for business growth:

Virtual Events and Experiences

The metaverse, a futuristic virtual world, offers a plethora of opportunities for businesses to create unparalleled and immersive experiences for their customers. Through the metaverse, businesses can hold virtual events such as product launches, conferences, and trade shows, providing their customers with an interactive and engaging experience that was once impossible.

By leveraging the metaverse, businesses can expand their reach and attract a wider audience, without being limited by geographical constraints. Furthermore, hosting virtual events in the metaverse can significantly reduce costs compared to traditional physical events, saving businesses time, money, and resources.

Virtual Real Estate

The elusive metaverse presents enterprises with a rare opportunity to possess digital property in the virtual realm. Businesses can procure virtual terrain, construct virtual outlets and workspaces, and vend digital commodities and amenities. The metaverse has the potential to aid enterprises in reducing their operational expenditures, increasing their outreach, and establishing a fresh source of revenue.

Digital Assets and NFTs

Enterprises have the capacity to design and peddle digital properties and non-fungible tokens (NFTs) in the vast expanse of the metaverse. Digital commodities such as virtual garments, ornaments, and personas can be produced and marketed to patrons. NFTs can be utilized to trade digital real estate, artwork, and memorabilia. The metaverse proffers companies with a novel method of monetizing their merchandise and facilities, creating a potential boon for business growth and prosperity.

Advertising and Sponsorship

The metaverse presents businesses with new advertising and sponsorship opportunities. Brands can advertise their products and services within the metaverse, sponsoring virtual events and experiences, and even creating their own branded virtual environments.

Challenges and Considerations

While the metaverse presents several opportunities for businesses, it also comes with its own set of challenges and considerations. Here are some things businesses should consider:

Technical Complexity

Creating and operating in the metaverse requires technical expertise. Businesses will need to hire developers, designers, and other professionals with experience in virtual reality, blockchain, and other related technologies.

Security and Privacy

The metaverse raises concerns around security and privacy. Businesses will need to ensure that their virtual environments and digital assets are secure, and that customer data is protected.

Accessibility

The metaverse is still a nascent technology, and not everyone has access to the necessary digital devices to enter it. Businesses will need to consider accessibility issues and ensure that their virtual experiences are accessible to all customers.

Conclusion

The metaverse introduces a novel and thrilling prospect for businesses to capitalize on the capabilities of virtual reality and digital assets to expand their enterprises. It offers a myriad of opportunities for businesses to engross their patrons in immersive experiences, market virtual goods and services, and reach a broader audience. Moreover, it provides fresh possibilities for advertising and endorsements, allowing brands to advertise their products and services to a wider market.

Nevertheless, creating and operating in the metaverse necessitates a level of technical expertise. Companies must factor in issues related to security, privacy, and accessibility. Despite these challenges, the potential advantages of the metaverse are far-reaching, and early adoption of this technology can provide a competitive advantage in the market.

As the metaverse progresses and becomes more ubiquitous, companies that invest in it will be in a better position to reap the benefits of this new frontier. A bright future awaits for companies that leverage the metaverse to expand their businesses, and we can anticipate groundbreaking innovations and advancements in this realm in the forthcoming years.

The post From Data to Reality: Leveraging the Metaverse for Business Growth appeared first on Datafloq.

Exciting times ahead as the convergence of generative AI and the metaverse takes shape! If 2021 was the year for the metaverse, 2022 was the year for generative AI. In the past months, Generative AI took the world by storm and in 2023, these disruptive forces will converge to kickstart the immersive internet and unleash creativity like never before.

The Metaverse is a paradigm shift in the internet, an immersive and interactive digital experience that transcends the limitations of a 2D internet. It brings together the physical and digital worlds, creating an environment where all aspects of data, from identity and personality to emotions and assets, can be interacted with in innovative ways, resulting in magical experiences.

The advent of Generative AI has greatly advanced the potential of the Metaverse, allowing for the creation of hyper-personalized and dynamic digital experiences that drive engagement and joy. With its ability to generate art, text, and even entire virtual worlds, Generative AI is poised to transform the way we create and experience the Metaverse.

In this article, we will delve into the convergence of Generative AI and the Metaverse and explore the potential outcomes of this union – a Brave New World Metaverse or a Nightmare Scenario.

Generative AI is a subset of AI that has the capability to create unique and original content, from text to music, images and virtual worlds. This is achieved through training on a large dataset, allowing the AI model to learn patterns and generate new content based on these patterns. The impact of Generative AI on the Metaverse is profound, providing the ability to create new and dynamic digital environments, characters, and interactions in real-time.

The use of generative AI in the metaverse has the potential to transform the immersive internet before it has even arrived. However, it is certainly not without risks, and we could end up in a dystopian future. However, with the right governance to overcome these challenges, we could end up in a magical human-centric metaverse.

The post Releasing the Generative AI Genie: A Glittering Metaverse or a Dystopian Reality? appeared first on Datafloq.

From game developers to high fashion brands, the metaverse market is set to be worth a whopping $679 billion by 2030. As more ecommerce giants move their stores onto a virtual platform, AR-generated fitting rooms and Gucci-designed customisable clothing will lead the digital world forward.

(Image Source: 24-7 Crypto)

As over 500 brands invest in platforms like Fortnite and Decntraland in 2023, eyewear could be the metaverse's next biggest thing. We've had Gucci handbags and Balenciaga hoodies, but how about a pair of Ray Ban's to finish off the look?

Let's have a closer look at some of the eyewear brands entering the metaverse.

Brand New Vision

One eyewear brand entering the metaverse in 2023 is Brand New Vision. After raising $4 million in their newest funding round from Animoca Brands, the specs retailer is ready for a new digital adventure.

Releasing their newest NFT collection, called ‘The Family of Gs', the product drop aims to target the fashion industry in a Web3 space.

(Image Souce: BNV)

BNV believe that their NFT wearables will open doors for consumers. Following in the footsteps of the Gucci 10KTF wearables, the brand hopes their NFT collection will be bought and displayed within a number of metaverse-powered platforms.

After already entering Decentraland and a number of other gameplay-based platforms, consumers can customise their avatars with BNV glasses, which aid them in earning tokens while attending events!

Woodys

Eyeglasses brand Woodys has become the first specs manufacturer to release sunglasses into the metaverse.

Diving into Web3 with their newest NEON-G NFT wearables, their digital sunglasses collection is made up of three boldly coloured, futuristic designs.

“NEON-G is our first NFT collection designed for the metaverse, only available through OpenSea”, Woodys revealed. “We started our dive into the WEB3 with the Neon-G NFTs launch, venturing into a new digital world. And this is only the beginning. An innovative brand experience halfway between the physical and the digital worlds.”

Woodys has also released three digital artworks, available for purchase on the Open Space platform, alongside their limited edition sunglasses designs.

(Image Source: Woodys)

The campaign aims to blend retro and futuristic styles while still remaining trendy within a Gen Z market. The brand's aim is to get its name noticed within the digital arena before moving further into creating more platform-based virtual accessories for online consumers.

NEON-G frames have since been recognised and nominated for the SILMO D'OR awards, which crowns the most cutting-edge optical brand on an international level.

Ray-Ban

One of the most well-known eyeglasses brands has also dipped its toe into the digital world. After partnering with tech experts at Meta, Ray-Ban has released its first AR-powered glasses, called Ray-Ban Stories.

While these specs may not be in the metaverse, they are the closest fashion brand yet to create a physical product that could one day blend the virtual and real world.

So what are Ray-Ban Stories all about? Manufactured with the traditional sunglasses style in mind, Ray-Ban Stories can capture real-life moments using a 5MP camera, take shots using Facebook Assistant voice commands and transmit sound to connect a user to a call in seconds.

(Image Source: Ray-Ban)

“At Facebook Reality Labs, our mission is to build tools that help people feel connected anytime, anywhere. We see virtual and augmented reality as the next computing platform – with humans placed squarely at the centre,” says Meta's CEO, Mark Zuckerberg. “Like today's computers and smartphones, AR will be useful while also enabling us to transcend the physical distance between people and connect through social presence – the feeling that you're right there with another person, no matter where in the world they happen to be.”

These physical wearables will continue to transform the way we connect in the real world, bridging a path to the metaverse. Ray-Ban stories may only be the first AR-infused model, but with time the tech behind fashion wearables will get smarter.

“Ultimately, the most common form factor for consuming three-dimensional and spatial content will be some sort of a single wearable that combines augmented reality and virtual reality,” states Amy LaMeyer, WXR Fund partner, “Meta knows that we're all going to shift to this combination space, and this is the next step on how we're going to interact with technology. We're going to get to this point where it ends up hands-free more and more.”

What's next for eyewear in the metaverse?

“This is an exciting time to be working on the metaverse,” Claims Zuckerberg “We are investing in this because we believe in the future.”

As more eyewear brands make their journey onto popular platforms such as Sandbox and Roblox, the opportunities are endless for NFT wearables, as well as physical AR/VR-infused glasses that blend fashion with technology.

The post Meet the Eyewear Brands Entering the Metaverse appeared first on Datafloq.

Why Are Digital Twins In Demand?

Digital twin provides the ability to an existing system by:

• Identifying problems or bugs in the system
• Eliminating if there is any bug/error occurs in the system
• Finding new opportunity
• Planning multiple scenarios like “what if” using simulation
• Preventing downtime

In the upcoming years, digital twins will have high exposure, and billions of things will transform into digital twins. Digital twins can be very helpful for many organizations with the help of data-driven technological innovation, enhancing product exposure and customer experience.

Digital Twins Bulletin

1. Statista forecasts the value of manufacturing augmented reality IoT 2030 will be $110 billion.
2. The Gartner report identified DT market is estimated to grow from USD 3.8 billion in 2019 to USD 35.8 billion by 2025, at a CAGR of 37.8%.
3. Statista report says all industries have adopted digital twins to boost productivity and efficiency. By 2025, the manufacturing industry is forecast to reach a market worth over six billion U.S. dollars.
4. The digital twin market was valued at nearly $8 billion in 2021, according to a report from Reportlinker.com.

How Do Digital Twins Add Value To Your Existing Business?

Digital twins technology provides the core value of data intelligence. The data-driven intelligence model establishes relationships with the latest products and services you may develop. Digital twins implement the framework to help engineering and machine learning technology create digital twins.

Your business also needs personal “Digital Twins” that may rely on physical assets. If you build something, you would be using digital twins. It will help your manufacturing process, avoid inevitable changes, and save money and time. Let's point out a few benefits digital twin has for organizations.

Convergence Of IoT, AI, Extended Reality, And Metaverse

Digital Twin is a digital expression of a physical good or object. It uses the sensors and machine program attached to a physical object to retain physical, manufacturing, and operational data. A few of the latest technology like AI, machine learning, metaverse development, cryptocurrency, and big data analysis is used to provide digital twins solutions for an organization that may cover:

• Manufacturing
• Healthcare
• Education system
• Industry IoT
• Smart Cities
• Realtor sector
• Business model

Risk Assessment And Production Time

One of the best things a digital twin can do is validate and test a product before it exists in the real world. Digital twin develops a digital version of the physical product. Then, it goes through several processes, then detects if there is any failure before the product goes into the production unit. Engineers can disrupt the system with many scenarios and reactions. It helps identify mitigation-related strategies. Digital twins enhance production capability, lower risk assessment, and accelerate production reliability.

Normalized Maintenance

The system with digital twins and the IoT (Internet of things) generates much data with the sensor and other technology. Business data becomes more accurate in predicting any pitfalls in the system or if the system needs a maintenance service. Thus, improvement in production and the business with specific maintenance will make the system run with a great flow.

Types Of Digital Twins

Status Twin

Generally, the status twin is used for basic applications like dashboards, monitoring, and alerting systems. It builds with the help of visualization tools that follows the operating parameters. Status Twin allows HMI (Human Machine Interface) and monitoring to support it for the processing of the system.

Operational Twin

Digital twins provide comprehensive information from the system used in reliable engineering modules, changes in the operating parameters, and decision-making processes. The digital twin gives controlling capability with actions to make the user interact and change the operational parameters.

Simulation Twin

Digital Twin leverages simulation processes and AI to create effective prediction and forecasting of the system. It helps avoid any unconditional circumstances in the design and lets the process work smoothly. It gives a straightforward solution to perform better within the system.

How Digital Twins Shape Our Industry In 2023

Nowadays, evolving the latest technology is a common practice, and digital twins are booming for several organizations. Let's figure out different industries where Digital Twins are doing remarkable jobs. Let's catch Digital Twin in action!

Supply-Chain/Logistics Industry-

Digital Twins are widely being used in the logistics and supply chain industry. Some of the features that it provides;

• Predicting the quality of the product before production
• Enhancement in shipment
• Data warehouse testing
• Development of logistics network

Healthcare Industry

A digital twin can help the traditional healthcare system embrace futuristic technologies. It creates a virtualized platform for optimum patient care, performance, and cost-effectiveness. DT can develop a used case system that will be helpful for potential patients by comparing their stats and attributes. It produces these features:

• Improving the healthcare operations
• Improving personalized care
• Facilitates a better infrastructure

Manufacturing Industry

The manufacturing industry is considering the digital twins as a game changer. Manufacturing units are completely dependent on costly equipment and a high volume of data which can be utilized in several phases;

Feasibility of product

• Customized design
• Quality testing
• Predictive maintenance

Retail Industry

The retail industry can use digital twins of customer information to improve customer experience. You can also look for data-driven software that finds the best solution for your business needs.

E.g., Retailers can provide ideal clothing for each customer based on their individual digital twins model experience virtually.

The proven digital twins' technology is already engaged in serving many industries. The retail industry has found DT can improve product freshness and optimize logistics. It also helps lay out the physical items and improves areas like schedules for animal meat-cutting. By the use of DT, it can keep all the products fresh, even meat, until the time of delivery.

Construction

Digital twins support real-time data analysis that helps the construction industry plan projects and understand where they are coming from. It enhances the capability of the system to revise and create optimized structures. Unlike traditional mechanisms, digital twins identify the problem early in the cycle. And instead of recreating, it makes necessary changes and continues with the project. This pre-generated module can be used for potential projects as well.

Educational Sector

Digital twins use the dynamic simulation for the advanced testing of costly equipment. Digital twins are helping students to understand the behavioral approach, like dealing with what-if conditions, understanding failure modes, and recognizing their sensitivities to change in the various parameters. The deployment of digital twins has encouraged the future of the educational sector. It is changing the paradigm of learning and teaching ability. Dealing with imaginational power could bring a healthy atmosphere to learn and understand the topics.

Water Management Sector

Digital Twins can be a landmark in the water management sector. Considering a water management platform, DT can accurately access and understand the system behavior, identify the bugs in the system, and simulate the what-if scenarios. Digital twins can use actuators and sensors to read the entire data and capture the system's performance. The progressive use of computer maintenance, geographical information, and supervisory systems has immensely supported digital twins for precise performance.

Benefits of Digital Twins

Sharing The Data Across Silos

Using digital twins is the major advantage of sharing the data across different silos. Different businesses use the traditional method of saving the data in repositories. A digital twin uses the proxy sensor to collect data from other sources instead of the conventional, time-consuming system. The digital twin model develops the relationship between the start of data.

Manage Operations In Real-Time

A digital twin provides optimized performance for all activities within the organization. It gives better insights, simulations, and a connection to fetch all online and offline data. Digital twins help make better decisions. Thus, it helps the organization save time and work efficiently.

Smart Forecasting

Digital twins process the real-time sensor data that generates predictive recommendations that eliminate any upcoming error/s or bug/s in the system. It uses the latest technologies like machine learning, artificial intelligence, and IoT that significantly improve maintenance and operational activities.

Faster Results

Digital Twins can improve the operation, reduce the development work time, and increase the time to the market. It enhances the organization's functionalities and improves the system's significance.

Conclusion

Digital Twins are a new subject in the market. But what is the process of making digital twins? Are all digital twins the same? Knowing the basics would help you understand what resources you may require to develop your digital twins. Constructing a twin-based project will help implement better and more precise solutions for your project. How to build digital twins is one of the primary questions for many organizations, start-ups, and investors.

Digital Twins can use the theories with humans to establish a virtual model. DT involves the simulation technology of such models and predicts the foreseen things to the system. This enhances the performance capabilities and ensures the system performs maintenance whenever necessary. Digital Twins are rapidly changing the earthly world into virtual reality. The future is bright because industries welcome digital twins with wide arms open.

The post How Does Digital Twin Technology Work In 2023? appeared first on Datafloq.

What individuals can do with their devices and the internet is constantly evolving as technology advances, with many new experiences and possibilities available to users. The Metaverse is likely to become immensely popular.

We've progressed from static, read-only websites that provided users with information to Web 2.0, which allows users to read and produce, and we're in the center of a digital revolution with light-speed development growth.

The Covid-19 pandemic has escalated the popularity of online meetings through platforms such as Zoom, Google meet, and Teams. Those tech firms have gone above and beyond to improve the experience, eventually colliding with the Metaverse's lofty aspirations.

The term “metaverse” was not long ago familiar to science fiction enthusiasts. The entire globe is now discussing it. While we may need to comprehend the metaverse fully, we have become fascinated by this futuristic technology and its benefits for individuals and corporations.

Let's talk about the Metaverse and how it can benefit your business.

A Brief About Metaverse

You may mingle, work, shop, and play in the networked 3D worlds known as the metaverse. The metaverse merges virtual, augmented, and physical reality into a visually rich world you interact with through an avatar, blurring the distinction between real and digital life.

Since the metaverse isn't a real technology, defining it is still challenging. Instead, the term “metaverse” describes a change in how humans engage with technology. Its significance will unavoidably shift as we research and build this new cyberspace.

The utilization of avatars, digital ownership, and virtual and augmented reality are the current focal points of the metaverse, all of which are currently prevalent in the gaming industry. A customizable avatar that communicates with other avatars in an online community represents you in the metaverse, a cross between the internet and virtual gaming.

Top Benefits of the Metaverse for Business

1. Increased Revenue:

This statement should be rather clear, given that it outlines some of the advantages discussed in this essay. The metaverse enables businesses to reduce overhead expenses like office renovations and furniture upkeep.

Companies like Gucci have started generating more money by selling digital bags with more expensive price tags than real-world bags. It happened following a collaboration with the online gaming site Roblox, which is well-known for holding virtual concerts.

It enabled the business to build a digital garden show for priceless goods. Gucci made a lot of money by dividing the locations into display rooms based on themes.

Finally, businesses can purchase real estate to build their virtual offices and rent a portion to other investors or companies to increase their revenue. More individuals are already purchasing metaverse land and preparing to create their metaverses on various platforms.

2. Cost Savings on Overhead:

Similar to how the internet connects users around the globe, the metaverse promises to do the same. It will provide a better, more immersive experience that will make them feel like they are in the same room together.

Organizations can interact virtually with their customers, suppliers, and stakeholders without having to schedule in-person meetings or send some of their representatives abroad for lobbying. It does away with expenses like transportation.

Everyone can host and participate in meetings electronically, just as they would in person. You won't need to continually spend money on office repairs, new equipment purchases, and office upkeep if your business is in a virtual environment where you can connect to all your clients.

Once you have purchased your items for a shipping firm, you may need stores to keep them in various places. You can operate out of a three-story structure as a whole.

3. Promote and Sell your Goods:

A variety of companies currently use ar technology to enable clients to visually test out clothing or eyewear, view how new furniture might fit in their space, or receive a transformation with new hair or other products.

It will be able to have similar metaverse experiences, just better. You can build stores and showrooms in the metaverse where clients can see your items if you can lease or acquire commercial land.

Users are still expressing interest in virtual clothing and accessories, as well as the unique gaming experience, demonstrating that digital style is still in trend. Consider the consequences of the metaverse's evolution.

4. Find Unique Ways to Engage Users:

As a business, you can benefit from the metaverse since it provides a new level of unique experiences and entertainment prospects. Your company will certainly profit and attract attention if it is one of the first to give customers a metaverse adventure.

You can use virtual items and AR/VR exhibitions to advertise your business in the metaverse. Please don't put off working with interactive design businesses till it becomes commonplace.

5. Enhance the Experience of Working Remotely:

The lack of face-to-face encounters that remote work presents makes it challenging for employees to interact and communicate with one another. A metaverse offers a digital setting where workers may communicate, read one another's body language and feelings, and maintain their emotional connection.

6. Seek for Possibilities to Host Virtual Events:

Planning a conference or live event that can be watched both virtually as well as offline might be even more groundbreaking. Many people lack the means to go to a professional conference or lecture, but this does not mean that they should cease studying.

A metaverse conference, rather than a basic Zoom or Google Meet broadcast, might be a complete VR experience with appropriate networking and engagement opportunities, rather than simply another video call.

7. Enhanced Customer Experience:

Because of the immersive nature of the metaverse, you may communicate with customers more closely. It also provides outstanding options for clients who wish to find their assets. We can employ AI to provide more timely and effective services.

More data will be generated as a result of metaverse engagement, which you can use to customize experiences and improve your marketing efforts. You can also show product information to clients while they interact with virtual or augmented reality objects to boost brand transparency and support them in the marketing funnel.

8. Increase Brand Authenticity:

A staggering 86% of people prefer to purchase authentic brands. The metaverse can assist you in developing a brand that is genuine and has the support of people outside of your brand.

Many companies are able to expand on these three elements by giving consumers an accurate look at their products and services on social media.

Giving customers information about your business, what you stand for, and how your products are manufactured will become much easier thanks to the metaverse. Since 71% of consumers will buy from businesses that share their values, these insights will increase your sales.

To Sum-Up

All the benefits of Metaverse we have discussed so far are just like the tip of the iceberg. As technology evolves, then only we can leverage its full potential. Modern technologies like blockchain, IoT, AI/ML, cloud computing, and other standards like Web 3.0 are the metaverse's foundation.

Businesses need to be aware of the innovative, captivating, and incredibly promising technology known as the metaverse.

The post How Your Business Can Benefit from The Metaverse appeared first on Datafloq.